24 minutes of le mans - porsche

the record by porsche - an audio experience

IDEA
Porsche has a unique history at the toughest of all endurance race: Le Mans. They have broken many records. So, it’s only fitting that we celebrate that with a one of a kind record. We immortalised the wheel of the 919, which delivered the final victory for Porsche. The original tyres were pressed into a vinyl record with 24 special stories from Porsches decades long history at Le Mans.

Launch film

credits

Art Direction - Thomas Schraudolf, Felix Hoffmann, Leonie Petersen,

Copywriting - Hamza Ali, Andrew Reid McEvoy, Niklas Werner, Gabriela van der Linden, Oliver Weber

Creative Direction - Ralf Nolting, Frederik Wetzel, Tim Lehnebach

Agency - Grabarz und Partner GmbH

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